Undergraduate Module Descriptor


SOC3078B: Eat: The Social Self as Consumer

This module descriptor refers to the 2017/8 academic year.

Overview

NQF Level6
Credits15 ECTS Value7.5
Term(s) and duration

This module ran during term 2 (11 weeks)

Academic staff

Dr Charles Masquelier (Lecturer)

Pre-requisites

None

Co-requisites

None

Available via distance learning

No

In this module we explore how the contemporary social self is shaped by its involvement in economic interactions as consumer and how the changes in the world of shopping represent social change in general. The module will introduce key theories of consumerism and consumer culture. In addition to looking at such issues as the evolution of consumer culture, the relationship between the self and the objects of consumption, we will look at characteristic features of consumerism such as advertising, examine different sites and spaces of consumption such as the shopping centre and mail order catalogues, and study major fields of consumption, such as fashion.

Module created

31/01/2005

Last revised

31/01/2014